2013 was expected to be the year of social recruitment and from the numbers out there, that’s absolutely true. An international survey of over 120,000 employees in 31 countries conducted by Kelly Global Workforce Index (KGWI) late last year showed that Australia’s usage of social recruitment has reached an all-time high – with 38% of employees having been contacted about a potential job opportunity via a social network. Even better, 14% of employees were able to secure a new job opportunity through social media.

The digital age has created an abundance of new avenues for HR professionals to increase productivity, and competitive advantage and it has also created a number of new challenges. With the change in the Social landscape, has come the need for Human Resource professionals to embrace a new range of skills and also the need to think outside the square. A blend of Traditional and new ways of managing people is required to ensure that they keep themselves in the now and move their business forward.